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Reader Development:

Strategy
Online
Promotions
Research
Contacts
Staff development
Stock development
Reading groups
Estyn Allan

 

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Open Ticket

Task One

Write one statement under each of the four Cs which makes a claim for this reader development project.

Challenge

To overcome reader and librarians prejudice re: world literature and literature in translation. Demonstrate that they would with proper promotion and support deliver issues.

Compare

  • Library culture/ethos
  • Commercial culture
  • Put libraries in corporate/commercial sector

Consult

We were a group that were consulted with re: publicity, etc. Training - with other library staff

Compete

  • Well Worth Reading - Life on Earth
  • Commercial sector in terms of quality of promotional material
  • Website - set a standard, benchmark. 


Task Two

How can you use the Best Value process to improve this reader development project?

  • Improve consultation particularly with customers - building on open ticket evaluation via reading group, website, etc.
  • More realistic timescale so we could consult, include readers re: selection, test graphics more extensively.
  • Create effective partnership with bookshops extend the possibilities for sponsorship
  • Reach non-users more effectively. We'd want to set targets

   
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